Human Capital as Experience Designers: Reframing Service Management in the F&B Industry: Lake Toba Tourism Ecosystem. Journal of Research on Business and Tourism, [S. l.], v. 5, n. 2, p. 128–145, 2025. DOI: 10.37535/104005220256. Disponível em: https://journal.lspr.ac.id/index.php/jrbt/article/view/922. Acesso em: 16 jan. 2026.